Buffeted by accusations of laziness by Bill Nelson's campaign, Rep. Connie Mack IV is out with a new ad today that unleashes his most potent weapon: his name.
The ad ties the younger Mack directly to his popular father, former Senator Connie Mack III.
And he does it through the testimony of his mother, Priscilla Mack.
http://www.youtube.com/watch?v=OUXM5K_VjU8
My Connie was a good kid, a bit of a handful.
We mothers understand.
Who would've thought he wants to change the world, but he does.
Who knew my other Connie would make a difference, he did.
And my son Connie will be a great Senator, just like his Dad.
Connie cares about people,
He'll work hard,
and he'll do the right thing.
I'm Connie Mack and I approve this message.
I love him dearly.
Mack Campaign Manger Jeff Cohen stated:
"With three weeks left until election day we are truly proud to launch this latest spot featuring Connie's mom, Priscilla Mack. She may be fondly remembered as Senator Mack's wife, and as one of the leading voices on the importance of early cancer detection, but she is a proud mom -- and she should be.
"In a sea of unbelievable negative TV ads, we are confident that this ad will truly stand out and reach voters in a very compelling way."
