marketing

Health experts are warning older adults about an uptick in misleading marketing tactics that might lead some to sign up for Medicare Advantage plans that don’t cover their doctors or prescriptions and drive up their out-of-pocket costs.

Visit Florida has drawn praise the past few years for its marketing work amid crises such as toxic algae outbreaks and the COVID-19 pandemic.

The campaign, which launched in November, emphasizes Army careers in technology, medicine, and other non-combat jobs.